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19th Annual Critics' Choice Movie Awards - Arrivals

Source: Jon Kopaloff / Getty

Billionaire media mogul, and my friend in my head, Oprah Winfrey has purchased 10%  in Weight Watchers International, sending the dieting company’s stock soaring, of course.

Winfrey is joining the Weight Watchers board after a positive personal experience with the company’s weight-loss program.

Weight Watchers concurrently announced an expansion of its brand beyond a pure focus on weight loss to a general emphasis on over all healthier, happier living.

You Go OPRAH!